According to Goldman Sachs, Brazil, Russia, India and China will become the four most dominant economies by the year 2050. But where do they stand today compared to other strong emerging markets?

This panel will discuss the rise of BRIC countries and will also examine the case of Argentina.

Despite challenges in operating in these areas - such as domestic competition, different cultures, consumer behavior and volatile business environments - the BRICs and Argentina are proving increasingly attractive for retailers. Those who adapt and succeed in these countries will emerge as tomorrow's global leaders.

Join this session and see how these territories may benefit to your business.

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